You don’t need me to tell you that when we read something funny or happy, it also makes us feel happy too! This is the method you should use to communicate with your customers, nurturing a positive mindset towards your business which will in turn lead to increased sales for you.
The top rule in Marketing is to get someone else to proofread your work before you use it. Unfortunately, some businesses didn’t use this concept when designing their marketing campaigns. Here’s a few promotions that made us chuckle:
Brands continuously update and refresh their products to stay ahead of the game, and over time their logos have been revised too. Plesilium Ltd has taken a look at some of the most well-known companies and how their logos looked when they started out, and what they look like today.
Being a copywriter I am always spotting misspelt words, extra spaces and the miss use of punctuation, but what if the mistakes weren’t mistakes at all? I received an email recently
Keeping your website up to date can feel like a chore, but it’s so important for any business to be ranked high in search engines, it’s a challenge you either embrace with open arms or wave goodbye to potential customers. Just tweaking your site
Good copywriting is vitally important. Whether you’re writing for the web, an editorial piece, a newsletter or marketing material, good copy tells people you are professional, take pride in your work and gives them confidence in you. The way in which you
How many times have you visited a website only to find its usability is a good as a piece of wet cardboard? I came across a website the other day, it looked great, really clean and smart. It had a mixture of graphics and the right amount of text to not make me want to […]