Topical stories increase your reach on Facebook
Gaining more ‘likes’ or comments on Facebook is what companies crave from their social media, so here’s a simple idea to help get your name ‘out-there’.
Tag: copywriting
Pop is a palindrome
The weird and wonderful world of the English language can sometimes give you that ‘oh yeah, I hadn’t noticed that before’ feeling. So here’s one to get those brain cells working.
How to write awesome online copy – and what to avoid
Website design is undoubtedly important for delivering the wow factor, and in three seconds can tip the balance of visitors hang around or leaving your site. But, as a copywriter (I write words for marketing messages) I am going to focus on website content and how to create effective marketing copy to improve your click-through […]
Is your website up to date?
Your website is one of the most fundamental elements of your marketing strategy. In many cases it’s the first thing people see of your business, so are you maximising its full potential?
The ABC’s of copywriting
The aim of copywriting is to deliver a message, the aim of great copywriting is to get people to act on the message you are delivering. There is an art to writing, so to make sure you get your message across as simply and professionally as possible I’ve put together a few pointers to get […]
How do you know if someone has stolen your web content?
Your website content is very precious, it doesn’t just tell visitors about your products and services, but it’s unique to you, which is great for being spotted by Google. But, what if someone stole your web content and what does it mean for your site? Well, after feeling totally annoyed and angry that someone has […]
Spot the deliberate mistake…
Being a copywriter I am always spotting misspelt words, extra spaces and the miss use of punctuation, but what if the mistakes weren’t mistakes at all? I received an email recently
Tweaking your website
Keeping your website up to date can feel like a chore, but it’s so important for any business to be ranked high in search engines, it’s a challenge you either embrace with open arms or wave goodbye to potential customers. Just tweaking your site
The importance of good copywriting
Good copywriting is vitally important. Whether you’re writing for the web, an editorial piece, a newsletter or marketing material, good copy tells people you are professional, take pride in your work and gives them confidence in you. The way in which you